Allied Publishing Books and Training Manuals

Ultimate Guide to Affiliate Marketing Program

Table of Contents

(8 ½″ x 11″ Page Format)

Book One Super-Affiliate Marketing Program
How This Manual Will Benefit You 8
Chapter 1 What Is Affiliate Programs? 10
Benefits of Joining Affiliate Marketing Program 10
Best products or Services to Promote Online 11
Who Should Join Affiliate Programs? 12
How Affiliate Programs Works 12
Chapter 2 Basic Steps to Start and Build Your Affiliate Business 14
Types of Affiliate Programs 14
Two-Tier Affiliate Programs 15
How You Get Paid 15
What to Look for in Affiliate Programs before You Join 15
Choosing the Right Target Market 17
Chapter 3 Finding Affiliate Sites 18
Where to Look For Affiliate Programs to Join 18
How to Become a Super Affiliate 19
Chapter 4 Building Your Site 21
Choosing a Hosting Service 21
Site Building Options 22
Adding Content to Your Site 22
4 Ways to Build Content for Your Site 23
How to Write Enticing Endorsement for Affiliate Products or Services 24
Adding Informative Articles to Your Site 25
Chapter 5 Joining Affiliate Networks 26
14 Questions to Ask Before Joining an Affiliate Program 26
Chapter 6 How to Access a Merchant’s Product or Service 31
Types of Sales Tools 31
In-House Programs 32
Joining Affiliate Networks 33
Making Money with Google AdSense 33
How to Sign up for Google AdSense 34
How to Manage Your Affiliate Business 34
Chapter 7 Understanding Online Marketing 36
Searching for Your Target Market 37
How to Search for Profitable Affiliate Products 39
Chapter 8 How to Capture and Build Your List of Prospects 42
Creating Thank-You Page and Follow-Up Emails 46
Chapter 9 The Importance of Backend Offers 49
Preparing Backend Follow-Up Campaigns 50
Creating Great Advertising Copy 51
Chapter 10 Generating Traffic to Your Site 54
12 Strategies to Generate Traffic to Your Site 55
Book Two How to Start and Manage Your Own Affiliate Marketing Program 66
Chapter 11 How to Start Your Own Affiliate Marketing Program 67
How Can Your Business Benefit from Affiliate Program 67
What Qualifies Your Company For an Affiliate Program? 68
Type of Affiliate Programs 69
Two-Tier Affiliate Programs 69
Chapter 12 The basics of Setting up an Affiliate Program 70
Marketing Strategies Used By Affiliates 71
Chapter 13 Planning Phase 73
Setting up Affiliate Program Policies 74
How to Research Your Competition 75
Traffic Monitoring Tools 76
Chapter 14 Type of Platform to Run Your Affiliate Program 77
Outsourcing vs. In-House 77
Affiliate Networks 78
How to Choose an Affiliate Network 79
In-House Solutions 80
Understanding Cookies 81
Chapter 15 Setting Up Your Affiliate Program 83
Creating Text Links 83
Banner Popular Sizes 84
Coupon Strategy 85
Landing Pages 85
Develop Program Policies 86
Test Tracking 86
Preparing Email Templates 86
Program Bio Page 88
Announcing Your Program Launch 88
Chapter 16 Affiliate Program Management 90
Key Elements of Affiliate Program Management 90
Deciding on Payment Models and Cookie Life 91
Tracking Your Affiliates 91
Setting up Your Commissions 92
Choosing Affiliate Software 92
Chapter 17 How to Recruit Quality Affiliates 94
Contacting Potential Affiliates 94
Affiliate Program Information Page 95
Educating Your Affiliates 96
Educating Your Affiliates Marketing Techniques 96
Managing Your Affiliates 97
Conclusion 98
Glossary of Internet Terms
SEO and Online Marketing Terms 99-153